Marketing for gutter companies
Gutter jobs are fast to quote, easy to compare and easy to lose on price. Shared leads make that worse. We build the profile and pages that bring homeowners to you directly for installs, guards, repairs and cleaning.
What homeowners type.
Gutter installation clicks cost more than most home services, because installers, guard brands and lead sites are all bidding.
| Search | Monthly US searches | Cost per click |
|---|---|---|
| gutter cleaning near me | 74,000 | $10.84 |
| gutter guards | 49,500 | $17.04 |
| gutter installation near me | 33,100 | $27.65 |
| gutter repair near me | 33,100 | $14.11 |
| seamless gutters near me | 5,400 | $22.08 |
| gutter guards installation | 3,600 | $24.27 |
Semrush, US, October 2026. Cost per click is the average Google Ads advertisers bid.
Done every month.
Built for installs, guards and repeat cleaning.
Google Business Profile
Categories and services for installs, guards, repairs and cleaning, service areas and real job photos.
Service pages
Seamless gutters, guards, downspouts and drainage, repairs, cleaning plans. Each with what drives the price.
A gutter guard page that's honest
Homeowners compare guard brands and prices. A clear page on what you install and why wins the call from the shopper.
Town pages
For the towns you want more work in.
Citations and links
Listings, then links from roofers, realtors, HOAs and local sites. Listed in your report.
Tracking and the report
Calls by source, positions by town.
What you're buying, and the alternative.
"Gutter leads" is the biggest owner-side search in this trade, about 260 a month at $13.85 a click (Semrush, US, October 2026). Next come "gutter marketing" at about 110 ($24.13) and "gutter marketing agency" at about 90.
Shared gutter leads go to several companies, and the homeowner usually picks the lowest quote. Your own calls come from people who found you, read your reviews and called. Keep buying leads while your channel builds, and compare cost per sold job.
Where each fits.
Ads put you at the top fast, at up to $27 a click for installation searches. Search keeps working when you stop paying. We don't run ads. We give each channel its own tracking number so the report shows which one is cheaper per job.
One gutter company per city. Then we close the door.
- We won't work for the company down the roadIf we take you on, we turn away other gutter companies in your city for as long as you're with us.
- Checked before you signThe free audit starts by checking whether your city is still open for your trade. If it isn't, we tell you and that's the end of it.
- More cities, more locksServe more than one city? Each extra city you want locked is a separate line on your plan, so you know exactly what you're paying for.
Questions owners ask us.
We're a roofer that does gutters. Is that a fit?
If gutters are a real line of business with its own crew, yes, for the gutter work. We don’t take general roofing.
Do you sell gutter leads?
No. We build the channel that brings homeowners to you.
What does it cost?
Market is $1,950 a month, website included, month to month. See pricing.
Related.
See where you rank for "gutter installation" in your towns.
Free audit: positions by town, who’s beating you, and whether your city is open.
Free audit. We check your city is open for your trade before anything else.